Social Marketing – The Do's and Do Not's Social Marketing
Posted on January 17, 2018
There are 6 areas of Social Marketing. Each one is unique, and each one will give Attraction Marketing a different spin. Using them together you can create a Social Marketing web within the internet that search engines such as Google find attractive.
There are 6 areas are content sharing sites, bookmarking sites, social sites, articles, videos, and of course, blogs.
You do not have to be an expert at them all to succeed in Attraction Marketing. You do not even have to use them all. But you should at the very least find out how they all work, and how they all work together before deciding on your Social Marketing strategy.
The more links your sites, articles, blogs, etc. have to other sites, articles, blogs, etc. the easier you are to be found.
Since the whole idea of Attraction Marketing is having people find you instead of you knocking your head against brick walls trying to find them, you have to have a marketing system in place to do that.
Social Marketing gives the Network Marketer of today a never before seen opportunity to do just that.
If done properly, you can use Social Marketing to tap into the growing number of people that frequent these sites. Statistics show that social networkers in general earn more and spend a higher percentage of that income than prior generations.
But always keep in mind that this is SOCIAL MARKETING! The people you encounter are making friends at these sites, not looking for products or business opportunities. At least that holds true for all the ones that are not social marketers themselves.
I know this makes me sound very old, but not long ago when my sons talked about flying to another state to visit with "friends" they had made online it made my hair stand up on end. All I could think of was all the predators out there. But they were over 21, grown men, not my babies any more, so all I could say was "be careful".
But I have now come to realize that while there are things and people to be concerned about on the net, it is also the "neighborhood" our children grew up in. They were online from the time they were little. And making friends and "playing" on line as often, if not more often, as they were playing with the kids from down the block.
My generation kept our kids close to home, we wanted to keep an eye on them, so they turned to the internet. That is where they made friends.
Those kids are grown up now, they are having children of their own. And both generations are still making friends online.
But then along came Web 2.0 and Social Networking exploded. The interactions of today at these sites was unthinkable just a short time ago.
But These are real people, do not think of them as potential leads. They have likes and opinions and ideas. They do not want to be bombarded with "Hey, come read my stuff, come see how great I am, come buy by …. whatever"
Well, at least I do not. When I go to these sites, I want to know a person first. Tell me something about yourself and I will tell you something about me. Then I might be interested in what you are selling, but not before.
And let's get this straight, as marketers, social or otherwise, we are selling. We are not sharing, we are selling. Plain and simple. I do not care what any upline tells you.
Sharing is what you give away for free, selling is what we do to earn a living.
So share content, share information, share knowledge, and then tell (and hopefully sell) them your business opportunity or product.
Because, let's be real, that is why we Social Marketers are there in the first place.
But if you hit on them too soon, you can loose them. And in my opinion even worse, loose the opportunity to get to know someone.
I do not know about you, but I want to know my downline. I want my downline to know me. How else can we work together?
Take the time to get to know people in the Social Networking community!
In the end, the time spent doing this the right way will reward you more than you thought, and in ways you could not have imagined.